## Thursday, 1 September 2011

### Threat levels of Spiderman's enemies

Today's topic in BA classes was regarding the graphical representations of data through SPSS (with a much required help from MS Excel). Topic was easy, and hence participation was all-time high. And only because of some men like Ragu I'm writing this post (he started it). Because, roughly, 86% of people expected me to simply copy and paste some stuff from the net.

So here I am, representing graphically, my research results.

The research topic was "Threat levels of Spiderman's enemies". I would not go into the details of the research, since it is quite likely to gulp more than 100 pages of Arial font-size 12. But I'll try to explain the process in as easy a way as possible after the GRAPH!

Methodology:
By Delphi method,
First, the six most important attributes of super villains were found out (intellect, extraordinary powers, goal/motive, psychopath, antisocial and solipsism);

Second, weights were assigned to each of the six attributes again by expert opinions (which were calculated in percents respectively, 17.241, 11.724, 20.690, 19.310, 12.414 and 18.621);

Third, Spider-man fans rated ten of top Spiderman’s enemies out of 10 for each of the six attributes. And then the scores were given on the basis of assigned weights.
The result was a much expected one (apart from a few surprises like Scorpion and Dr. Octopus for entirely different reasons).

The following data is represented in the above graph, and the threat level is calculated out of 10:

 Lizard 4.29 Electro 5.228 Hobgoblin 5.317 Dr. Octopus 5.752 Kingpin 5.903 Mysterio 5.979 Rhino 6.386 Scorpion 6.497 Venom 6.903 Green goblin 8.883

(Green Goblin is the most threatening of all Spiderman’s enemies, and Lizard is least threatening.)

P.S. So, why represent graphically?
Because:

1. Graphical representations make it easy to understand and interpret data at a glance.
2. Such representations help to do comparisons among many things.
3. Moreover it makes data easy to recall.

Post P.S. If you didn’t like it, maybe you never read comics

Author: Jitesh Sharma
Group: Marketing 5